We were recently asked by VW of America to offer some assistance in spicing up one of their new Mk7 R-line package Jettas.

The goal was for them to take the Jetta to various enthusiast events across the US this summer, and we were tasked with quickly (we're talking one week here, folks) putting together a build that tied-in specific themes chosen by VWoA (neon yellow highlights) and effectively staged for the public just how cool this Mk7 can look with just a few tweaks.


 

We worked directly with KW of North America in getting one of their ST XTA adjustable coil-overs sorted for the new chassis and once the car was properly brought down to earth we stuffed a set of '90s-vibe color-matched 19x8.5 Formula GTs into the fenders.

 

Some black-out and yellow treatments along with a cool graphics package straight out of an '80s VW dealer catalog nicely tied the presentation all together.

See the official VWoA press release below:

In celebration of the launch of the seventh-generation Jetta, which lands in dealers this month, Volkswagen has been looking back on its predecessors for inspiration. The SoCal concept is a heritage-based design with modern accents. Taking inspiration from the Mk2 Jetta, the body graphics give a nod to the past while drawing attention to the strong vehicle design. Other visual highlights include fluorescent yellow mirror caps, a gloss black roof with geodesic fluorescent yellow design, and body-color wheels with yellow accents. SoCal-based wheel and automotive design company fifteen52 developed the overall concept, giving the car clean lines but with an aggressive stance. KW automotive developed a prototype ST XTA Coil Over system with adjustable top mounts to lower the ride height 3” to properly showcase the fifteen52 Formula GT 19- x 8.5-inch wheels.. Additional design elements will be added later in the season.

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